Overview


💰 About CapX


🤔 Problems we faced


️🎯 Goals and Solutions


️️🎶 Design Process


️️⏰ Timeline Project


Empathize


What problems are users having trading on exchanges at the moment?

How users make decisions to buy or sell?

What tools are professional traders using to trade? How do those tools work?

<aside> 📌 We focus on interviewing professional traders to dig deeper into how they trade. Additionally, we have a short community survey to ensure the quantitative power of the research.

</aside>

📤 Survey


👥 Interview


🔑 Summary


Define


👤 User Persona


📊 Empathize Map


📉 User Jouney Map


🖼 Insignt Statements


🚥 Prioritization Matrix


Ideation


👉 User Flow


📝 Wireframe


⚜️ Infomation Architecture

Design


️🎖️ Logo


💫 Style


️🎨 Design Systems - Foundations


💻 UI Mockup


Thanks for watching


Table of contents